Tuesday 21 July 2015

How To Select Dedicated Servers For Ecommerce Website


With the advent of e-commerce, a business is no longer at the mercy of traditional methods of trade and transactions. It facilitates buying and selling of goods and services between customers and organizations via ecommerce websites which use Information and Communication Technology and Electronic and Funds transfer to ease transactions.

Why dedicated hosting is the need of the E-commerce website?

Web Hosting on which your e-commerce website runs is the life line of your online store. You need to buy fast and secure Web hosting for your website  because a good hosting infrastructure is necessary to deliver an efficient e-commerce experience to the customer.
Dedicated hosting is the ideal hosting solution for the ecommerce websites that require wide capacity of database to store vast amount of data, requires great speed to facilitate speedy transactions and data transfer. Due to the sensitive nature of the industry it also requires more vigilance or security measures, integrity of data, uptime, and scalability.

Let us enumerate these factors in detail-

1. Latest generation hardware and technologies - As ecommerce websites need to function smoothly and super- fast, they should be built on the quality server hardware which uses advanced technologies like DDR3 or DDR4 RAM, RAID 1 Hardware mirroring, and Enterprise SATA hard disks which facilitates faster data transfer and smooth functioning of websites.
Dedicated server hosting comes with all the above mentioned features which your online store website needs for smooth transactions and fast data transfer.

2. Maximum Server Uptime- Imagine your customer is half-way through your shopping cart process and is about to enter highly personal financial data, but your site goes down. I don’t think that you or your customer can risk losing sales due to downtime of website as this not only ruins your credibility but also results in the loss of customer leads, sales and in search engine ranking.  Thus server uptime is a feature which is essential for any ecommerce website to succeed.
Dedicated hosting is the best solution for ecommerce sites as they are capable of handling heavy traffic (which online stores are prone to witness), page load times which are the general causes for the downtime of any site.
Also, the best dedicated hosting providers provide free uptime guarantee to its customers.

3. Blazing speed – Another key factor which online store website needs to optimize the conversion is the SPEED. The average online shopper did not like to wait for a single second if the website takes time to load pages or for the checkout process to complete.  
According to the survey also if a site takes more than 3 seconds to load then the user will not hesitate to leave that site and never return.Slow speed also effects search engine rankings of your ecommerce site as Google want to give best experience to its users and has included site speed into its search ranking algorithms.
Dedicated hosting comes with features like SSH, Shell access which facilitates faster data transfer. Dedicated servers  feature Google’s Page Speed module and SSD caching which decreases page load times and increases your website speed by improving bandwidth usage and web page performance best practices .

4. Storage space and bandwidth -E- Commerce websites need more disk space  (storage space) and bandwidth ( traffic space) as they display  products images, videos, order data , for the user  information.
Moreover number of users visiting your site, and big size of the images also determines your site’s bandwidth usage. So if your site exceeds bandwidth limit then it will not be accessible over the internet.
Dedicated servers come with highest amount of bandwidth and storage space when compared to shared and VPS servers. Moreover you can add more amount of bandwidth as and when required by your site.
5. Security—The credit card transactions, payment details and customer information are all sensitive information which ecommerce websites need to secure because if this data is breached then it will result into the loss of credibility of your site. So in order to secure your site’s data against any hacking attempts, malware and phishing acts what you need the most is the secure ecommerce web hosting.
 Dedicated server is considered the most secure server for the business websites.   As   dedicated servers do not allow sharing of resources or CPU needs, they provide secure and private environment for the ecommerce websites.  Dedicated Hosting comes with enhanced security measures like-SSL certificates, DDOS protection measures, Firewalls installation, malware scanning and phishing compromise alerts.

  6. Scalability- E-commerce website is a rapidly developing retail channel. With more and more online shopping/trading becoming popular, you need to ensure that hosting which you choose should support your site when it needs to scale the resources according to the growing traffic and expand when your business needs change.  Dedicated hosting allows websites to scale with the expansion of their business.
Thus dedicated servers provide best hosting for online store.


How to choose dedicated hosting provider for your ecommerce websites?

Choosing dedicated hosting provider for your online store out of several hosting providers is a bit difficult task. But choosing right hosting and best hosting provider is of utmost importance for the success of your ecommerce website
Above mentioned features are the must to keep your website up and running but there are certain other features which you should not avoid while choosing a web host and hosting for e-commerce website. They are as follows-easy upgrades, daily and nightly backups, availability of support services, tools like softaculous -an auto installer of control panel which enables you to install online  shopping cart system.


As per my research a name which needs a mention as the best dedicated hosting provider is- ZNetLive which has hands on experience of 15 years in the field of web hosting services. Their dedicated severs are ecommerce compatible, built on latest generation hardware and powered by the DDOS protection. Their dedicated hosting comes with 100% SLA, Parallel Plesk control panel, Softaculous and various other features essential for the success of your ecommerce website.

So check out their services at cheapest prices.


If you have any comments regarding this write up feel free to drop comments below.

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